Run fast enough to get a free pair of sneakers

Standard

Reebok made an outdoor campaign last weekend in Stockholm to promote their new sneakers.

reebok-speed-cam-2.jpg

The campaign was based in an outdoor mupi equpied with sneakers shoes in a speed cam tracking technology to measure pedestrians’ pace.

reebok-speed-cam-1

If anyone ran faster than 17 kilometers per hour the mupi got unlocked to obtain a free of ZPump 2.0 shoes.

reebok-speed-cam-hed-2016

Watch the amazing video here:

 

 

Advertisements