Run fast enough to get a free pair of sneakers

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Reebok made an outdoor campaign last weekend in Stockholm to promote their new sneakers.

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The campaign was based in an outdoor mupi equpied with sneakers shoes in a speed cam tracking technology to measure pedestrians’ pace.

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If anyone ran faster than 17 kilometers per hour the mupi got unlocked to obtain a free of ZPump 2.0 shoes.

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Watch the amazing video here:

 

 

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